Amazon India: FBA vs FBM — Which Is Right for You?
PDF4u Team
2026-05-31
FBA — Fulfilment by Amazon
You ship inventory to Amazon warehouses. Amazon handles dispatch, returns, and customer service. You get Prime badge — which dramatically boosts conversions.
FBM — Fulfilment by Merchant
You manage shipping yourself. Lower fees but requires fast, efficient label processing. You must dispatch within 24 hours to maintain your SLA.
- FBA: Best for standardized, high-volume products
- FBM: Best for unique, handmade, or oversized items